If you answer the same spec question every day
You explain over the phone what the catalogue already says. Let a chatbot that has read it answer instead, and keep your people for quotes and terms.
Plenty of enquiries, mostly the same one
What are the dimensions, will it fit our line, what is the minimum order, how long is the lead time. The same questions, several times a day.
The answers are in the catalogue and the spec sheet. But callers phone rather than read, because they do not know where the document is or cannot find the line they need once they open it.
So your staff spend their time explaining. The conversations that actually need negotiating get pushed back, and anything arriving after hours sits until the next working day.
How it gets used
Put the spec sheet behind the chatbot
Feed it product pages and catalogues and it answers on dimensions, materials, and operating conditions with a link back to the source page.
Send each account its own material
A separate material link per account shows who read which product documents, so you know what to raise when you call.
Catch enquiries outside working hours
Questions at night or over a weekend still get an answer. Anything needing a quote leaves a contact for the morning.
Overseas enquiries, same material
Answers come back in the visitor language without translating your documents first — useful when an English catalogue is not realistic right now.
Getting started
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1
Enter your website address
If your product list and detail pages are on the site, that alone is enough to begin.
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2
Add what is not on the website
Spec sheets and test reports that exist only as documents go up as material links and are drawn on alongside.
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3
Open a path for quote requests
Turn on phone consultation and a number and a good time to call are collected in advance, so you call prepared.
Unanswered questions are your next document
Questions the chatbot could not cover are collected separately. An item that comes up often with nothing to answer from is a gap in your catalogue. You find out what customers want to know instead of guessing.
Start with what you explain by phone
The documents you already made are the raw material.